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What Happens When You Design an amazon Ad Before Choosing a Product

 Deciding to create an  Amazon ad  before choosing the product being advertised seems counter-intuitive and more often than not results in getting more mixed up than resolved.  While designing ads is exciting, skipping the crucial first step—choosing the right product—can spell disaster for your campaign. Just think about creating a great painting but when you finally finish it…uh, oh it doesn’t match the demographic you wanted. That could lead to misaligned ads, wasted budget, and poor results being the sad reality. In this post, we’ll reveal the prospects most  Amazon FBA  sellers don’t know they are missing out on when the ad comes before the product. Common Pitfalls of Designing Ads Without a Chosen Product It may sound like a good strategy to create ads before choosing a product, but actually, it leads only to more time and money spent, unnecessary work, and incorrect campaigns. It fails to capture the essence of the ad goal, that ...

How Can You Make Your Amazon Brand Worth the Premium on Your Storefront?

  Selling on Amazon isn’t just about slapping a logo on a product and hoping for sales. If it were that easy, every seller would be rolling in profits.  But here’s the truth—customers don’t just buy products, they buy perceived value. If your brand doesn’t scream “I’m worth the extra cash,” shoppers will scroll right past you to the cheapest option. Think about it. Would you pay top dollar for a no-name phone charger with a blurry product image and a vague description? Probably not.  But if that same charger came in sleek, eco-friendly packaging with a trusted brand name, glowing reviews, and a product video that makes you feel like you need it—suddenly, it’s worth the premium. Amazon shoppers aren’t afraid to spend more, but they need a reason to. Your job is to give them that reason. From killer branding and luxury-level customer service to smart pricing strategies and irresistible visuals, let’s break down how to turn your Amazon brand into one that customers are proud...