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Showing posts from August, 2020

How Do I Optimize An Amazon Listing With Variations?

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  The eCommerce industry can be described as a fully customer-driven industry. Online consumers form the backbone of the internet shopping industry and there is no stopping in the expansion of the online market. To convince the buyers, the sellers need to provide them with numerous choices and shopping convenience. This is where Amazon listing optimization is required to bring out the product variations to the buyers. Amazon product variations facilitate brands to exhibit their variations of the same product to the buyers.   Now how to optimize the listings along with Amazon PPC campaign ? This article will cover the important points related to listings and how you can optimize them.   Why variate Amazon products? Creating listing with variations of Amazon products brings out several advantages for both the sellers and the buyers. Here the top 3 advantages of variation Amazon products :    Increase in product visibility   There can be products that are buried in the search

COVID-19 And Its Impact On Amazon Third-Party Sellers

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More than 50% of the  Amazon sales  are made through third-party sellers and since everybody is confined to their homes with no safe alternative but to shop online, a massive surge of online supply and demand has taken place, leaving amidst its  third-party sellers  in unmitigated waters and much uncertainty.    In the wake of reality-altering pandemic known as coronavirus, almost everyone has felt the wrath. From disturbed routine to limitation from the outside world, it hasn’t been easy for the most. More specifically, all those heroes out there doing their best to keep the world running by providing not only everyday essentials but also time occupying deliveries to their panic-ridden consumers whose sole purpose seems to be mass hoarding essentials like toilet paper.   It’s an understatement to say matching the demand with supply has been only one of the many challenges  Amazon FBA sellers  are facing these days.     Ban Over Non-Essential Categories To match a smooth supply