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What Happens When You Design an amazon Ad Before Choosing a Product

 Deciding to create an  Amazon ad  before choosing the product being advertised seems counter-intuitive and more often than not results in getting more mixed up than resolved.  While designing ads is exciting, skipping the crucial first step—choosing the right product—can spell disaster for your campaign. Just think about creating a great painting but when you finally finish it…uh, oh it doesn’t match the demographic you wanted. That could lead to misaligned ads, wasted budget, and poor results being the sad reality. In this post, we’ll reveal the prospects most  Amazon FBA  sellers don’t know they are missing out on when the ad comes before the product. Read More:  How Can You Identify the Best Creative for Your Amazon Ads? Common Pitfalls of Designing Ads Without a Chosen Product It may sound like a good strategy to create ads before choosing a product, but actually, it leads only to more time and money spent, unnecessary wor...

Are Your Amazon Product Images Speaking Directly to Buyers’ Needs?

 Is your Amazon product image making the case it should be? In the tide of thousands of sellers, your visuals are the first—but probably not the last—first impression that a buyer gets from your product. They display your product and tell your story as a brand, address pain points for your customers, and encourage those shoppers to click “Add to Cart.”  From a simple lifestyle shot that offers inspiration, to a clean infographic that educates your audience on how your products or services can help them, your  listing images  need to directly address the needs of your audience.  Get ready, because here we are about to reveal the ways to make outstanding photos to drive conversions. Explore More:  How Can You Optimize Amazon Product Images for Related Items and Sponsored Placements? The Unique Impact of Images on Amazon Conversion Rates Your product images are more than pictures—they are your silent salesmen ready to speak directly to you...